Mengyi Zhang
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Public Offering

 

Public Offering

 

It is a book redesign project referring to contemporary artists and their works.

The original design of the book uses a huge slab-serif typeface for their titles and chapter openers, which lack of legibility. besides, its grid system is not functioning. Thus, I clean up all the information and organize in a tidy and readable way to make the necessary information be easily found for users.  For color, I use a light gradient pink to give the spreads some elegance. As for typeface, I use Avenir combined with Serifa, which bring some uniqueness to the book.

 
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